CZ
Fundamental ideas, concepts, and tools of language management will be applied in the context of individual behavior, corporate practice, and nation-state policies. Students will develop an understanding of social contexts and language management processes across diverse public and institutional settings, including linguistic landscapes and digital environments. They will become familiar with common language-related challenges, areas of practice, emerging trends, tools, and associated risks. Additionally, they will acquire practical skills for applying research methods and practical tools to effectively address language-related issues.
Fee: € 70 includes the cost of welcome dinner and social activities
Number of credits: 4 ECTS
Dates
Online session
9th February 2026
Onsite training
16th - 20th February 2026
Online final presentation
30th March 2026
Venue
Škoda Auto Vysoká škola, Na Karmeli 1457, Mladá Boleslav, Czechia
Supervisor
Dagmar is Head of Languages and Intercultural Competences Department. She specialises in diversity management, intercultural communiction, language management, English teaching, and pedagogical methodology.
Course content
| Language policy and planning in EU countries | Language management theory | Critical incident technique |
| Research methodologies | Labor migration and integration | Multilingualism |
| Gender neutralitz in language | Disinformation and regulations | Hate speech in social media |
| Inclusive language | Freedom of expression | Language management in corporate practice |
| EU act of AI | Gender neutrality and inclusive language | Disinformation and regulations |
| Superdiversity and language landscapes | Corporate language policies | Language law |
Learning outcomes
Recognizes macro, mezzo and micro level of language policy and language management, is able to use basic tools of language management and planning in varied social contexts.
Understands the language management process at the (inter)national, institutional and individual basis and is able to constructively solve language behavior related problems and set up Language related strategies in corporate practice.
Orients in social aspects related to language policies, language laws and labor migration in EU and Czechia.
Understands and applies relevant research methods and properly applies them for analysis and proper policy implementation in corporate practice
Application
Fee: € 70 includes the cost of welcome dinner and social activities.
Cancellation policy: fee refund in case of participation cancellation till 15 January (bank transfer fees are on student’s side).
Students have to cover all cost by themselves (accommodation, meals, travel, etc.).
Participants from European Union may apply for short-term blended mobility grants via Erasmus+.
